منابع مشابه
Conceptualizing Supplier Relationship Management
Purpose of the paper and literature addressed: This paper aims to conceptualize supplier relationship management (SRM). It provides an overview of the objectives of SRM from the perspective of a buying company and proposes the structure of the required capabilities of the firm to obtain these objectives. The paper aggregates the previous studies on buyer-supplier relationships and participates ...
متن کاملFrom Customer Relationship Management ( CRM ) to Supplier Relationship Management ( SRM )
In today’s extremely competitive environment, companies are investigating new means of increasing profit by implementing so called Customer Relationship Management Systems (CRMs). But the needs to continually cut costs and focus on core competencies has led companies to focus on how to improve the supply chain and leverage their supply base. Many have shift from a vertical integration model to ...
متن کاملFrom Customer Relationship Management (CRM) to Supplier Relationship Management (SRM)
In today’s extremely competitive environment, companies are investigating new means of increasing profit by implementing so called Customer Relationship Management Systems (CRMs). But the needs to continually cut costs and focus on core competencies has led companies to focus on how to improve the supply chain and leverage their supply base. Many have shift from a vertical integration model to ...
متن کاملSupplier Relationship Management in Health Care
The effects of globalization, fragmentation of markets and new technological advancement, for example in data transmission and processing, has an immense impact on the value chains of highly competitive industries (OECD, 2007). Despite enormous investments in innovation and the magnitude of opportunities for innovators in health care, one has not seen a fundamental change yet (Herzlinger, 2006)...
متن کاملSupplier Relationship Management : Cooperation , Coordination , and Communication
The structural transformation of modern societies (e.g., aging of population, mobility) as well as continuously increasing market dynamics (e.g., mergers, technological advancement) induces health care organizations to reduce their costs while enhancing service delivery. In other industrial sectors this was achieved by optimizing cooperation, coordination, and communication particularly with re...
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ژورنال
عنوان ژورنال: Interactive Marketing
سال: 2004
ISSN: 1463-5178,1478-0844
DOI: 10.1057/palgrave.im.4340266